Use it to get a comprehensive list of errors found on your web page and find out where you still have to improve your website. Similarly, for the garden center, Cadence ensured that every page adhered to SEO best practices by fixing meta tags and headers and adding internal links to key pages. These steps improved SEO performance and the overall user experience. Site migrations can lead to significant headaches if not handled carefully. A garden center faced a situation where a faulty site migration resulted in numerous broken URLs.

You should only use the disavow tool if you have received a manual penalty from Google for unnatural links. Canonical tags tell search engines which version of a page should be prioritized when dealing with duplicate or near-duplicate content. This is particularly important for websites like online stores that often generate multiple URLs for the same product due to filters or session variables. Remember that one URL can have multiple broken links and rank for hundreds of keywords.

Ahrefs Backlink Checker

These are pages that might have had value at one point in time. Many sites have 50-75% MORE indexed pages than they’d expect. But clearly this isn’t a free method, and it’s not always the best option for every website. If you spend $10 per month on hosting, don’t expect fast loading times.

Header Tags (H1, H2, H3, etc.)

In today’s digital marketing landscape, running on HTTP is a decided no-no. HTTPS is faster, more secure, and is one of Google’s ranking signals. Making even small updates to a page signals to Google that it should crawl that page.

Once you get rid of the junk content, check how other pieces are performing. To find out what the best next steps are, you need SEO Anomaly to look at the data. These elements can determine whether someone clicks through to your content—or scrolls past it. Next, use the Backlink Audit tool to get a clear picture of your link profile’s health. First, get an overview of your backlink profile with a tool like Semrush’s Backlink Analytics.

• WebFX will identify and determine the best way for you to optimize these files to ensure positive results.
• After discussing this with the developers, we found the website had been hacked.
• Choosing the right SEO agency for your enterprise will ensure that any SEO issues will be identified quickly and handled.
• Before you choose an agency, look at what their audits include.
• By finding and fixing those issues, you can often boost your rankings and get more organic traffic.